Contractual - A contractual brief is a
brief that is very detailed and specific when it comes to the nature of the
product or it needs to look, how long you must make it and the budget you will
have to make the product. this contract would have the production company sign
this brief after they have read it and once they have signed the contract the
production company are legal responsible for making the product described in
the brief.
The advantages to this kind of brief is
that you can have peace of mind knowing you have a confirmed income and you
know much you are getting and when you will be receiving the payment. Also, you
can evaluate and asses the blueprint of the product the client wants you to
make and you can make the choice if you are able to complete the task in the
time frame given and with the budget given.
The disadvantages of this brief are
that everything done is legal and if the production company does not meet any
of the requirements that brief stated they can be in danger of facing a law
suit.
Negotiated - In
a Negotiated brief the client and the company will come to a settlement which
will finalise the ideas of both the client and the employer. each party need to
come to an agreement to seal the deal in any other case it will lead to disagreement
which would cause troubles.
a bonus of this
brief is that the client and the organization are free to express their
ideas which is then blended in order that it paperwork
a quick that satisfies each the customer and the employer. This
ensures that there may be no confrontation between each party.
Negotiations do not usually move as planned as there
can be a few disagreements between both the worker and the client to result in
the lack of potential tasks that the employer could have
gained. The upset client will need to negotiate with every
other employer.
Formal - a
formal brief is a document concerning specific and concise information on what
the client wishes the Production company to produce. although the formal is
very similar to the contractual brief the formal brief is not legally bound. so
this means things such as law suites and legal charges wouldn't take place.
an advantage of a
formal brief is that it regards information about the task that the company
need to finish and deliver. these
styles of brief do not legally bind the client. therefore, if there are changes
that do not correspond to the brief then it's going to result in negotiations
being made among the company and the client. then the disadvantages of this
brief lays on the company's side because
due to the fact that it is not a legal contract your pay or budget may change
and there is not much that can be done.
Informal - An
informal brief is a brief that entails no signed settlement. informal
briefs generally consist of a verbal discussion among the client and
the company about what the client wishes the company to do.
Seeing as to how
there aren't any boundaries including the time taken to complete and the
closing date for when it needs to be delivered, it allows the
client and the company to come up with extra creative ideas
and extra time to finalize their preference on which idea could be
more creative to follow up on.
there's no written
agreement pointing out the rate nor the deadline for when the project must be
introduced which would affect the outcome due to the fact even though the ideas
can be more creative given that there aren't any obstacles, the business
enterprise and the consumer will hold changing their creative thoughts and they
will emerge as with nothing being produced.
Commission - A
commission brief involves the hiring of an indie media company by a major media
company to create the product for the major media company. In other words, the
indie media company is being commissioned to create the product by means of the
major media company.
The
indie company will receive payment for the creation of the project and most
likely receive a portion from the main media company's earnings.
The
brief doesn't contain negotiations with only the client and the company. alternatively,
it is a negotiation among businesses that means that numerous ideas can be
mentioned and not all of them may be agreed upon among two parties, this will
incite conflict among the two parties.
Tender - A tender brief
consists or briefs containing the proposal about the task and the
budget being produced and pitched through production companies
to the client in need of the brief.
The client would have an
expansion of briefs from production companies to pick out. This permits the
client time to determine which brief would be suitable for him/her.
One downside is
that so much time and decision making is taken closer to the making
of the quick and it is probable that it may not be chosen by the client.
Co-Operative - A co-operative brief
involves the completion of a project among at least two companies employed
with the aid of the client. These companies will have to work together to
complete a brief working side by side with each other and the client.
This allows each company to
cooperate and talk about innovative ideas. further, the 2 companies may be able
to finish and the deliver the project before the deadline.
there'll maximum likely be
disagreements between the 2 companies that means that a negotiated brief will
have to be distributed to each company in for appealing to both companies.
Competition- this is a brief in which a
company will purposely create a competition for different companies to create something
for the brief that has been set, in the end there may be only one winner and
therefore winner will defiantly take all with a competition brief.
The benefits of a
competition brief would be that many exceptional thoughts can be generated
through, so multiple right idea may be produced and the employer may be capable
of pick the very high-quality one to suit their brief. but, there also are
dangers, the primary one being that the different businesses taking element in
the opposition quick might be competing against every other and will need to
use their own cash to make the venture and match the short, meaning that the
exclusive companies take a massive chance in losing a whole lot of cash a good
way to win.